Exhibitor Marketing Handbook

Someone asked recently, “What separates the really good exhibitors from the average ones?”

Unless you’re incredibly lucky, it comes down to one thing: success starts with a plan. And to help you in your planning, we developed a number of marketing tools you can use to get the most from RAPID 2012. Whether you need a lot of help or just a little, this guide identifies numerous ways for you to promote your exhibit at the event, reach new prospects, and raise your company’s profile in the media and industry.

Here are some examples:

• Free Print and Online Directory Listings
• Free Customized Email Campaigns
• Event Sponsorships and Hospitality Suites
• Mailing List Rentals
…And much more

RAPID is the industry’s definitive manufacturing event that attracts some of the world’s most successful companies. Furthermore, your participation adds value to RAPID so it’s important to us that you maximize the return on your investment. We’re ready to help. Welcome to RAPID 2012!

Exhibitor Marketing Handbook (pdf)